IT/ software company, PRM program, For business partners, Channel management
Building consistency and control for an IT company’s rewards platform in 53 countries
Overview/ Problem:
The client has repeated the same channel management program, paying one single supplier per country for replicated solutions that are uncustomized.
They did not have a centralized platform to manage multiple suppliers, currencies, and sites efficiently, causing a loss of productivity and revenue.
Due to frazzled management, there were no branding efforts or corporate image consistency.
Large organizations suffered from a lack of global control and were forced to deal with corruption and data breaches. The inequality hurt their reputation, causing them to lose their clients’ trust.
Approach:
PRM program for distribution network agents
Edenred partnered with the client to build a centralized platform in 19 languages.
We streamlined one currency in points adjusted per country.
Also, without plug & play model, efficiency soared and the client’s business partners could perform their tasks unified and with no human error. There was no downtime.
Edenred also provided a one-stop shop solution from IT to rewards delivery and BI reporting. One centralized platform in 19 languages.
Results:
- Global saving $250,000 in IT solution & management fees globally
- Added 12% in sales through the program
Conclusion:
Edenred managed to elevate the client’s channel management program to international by leveraging their multilingual and multi-product redemption platform. Harnessing Edenred’s latest technology, their platform is now seamless, quick, and efficient. Everything was highly customized to suit the IT needs of the company from point conversion to look and feel.
